According to a recent report by Research and Markets, the men’s global skincare market is expected to grow by 5.3% between the years 2018 and 2023. This is largely due to a broader range of skincare options now available to and marketed toward men. Societal norms also play a role, as it is now commonplace for men to have set skincare routines and take a more active role in their skin’s health and appearance.
Guys – if you’re new to skincare but are looking to boost your skin health, start with these five easy tips to take great care of your complexion.
1. Wash Your Face with the Right Cleanser
Washing your face at night is one of the most important steps to taking care of your skin. Dirt, sunscreen and sweat will clog pores- leading to acne and blackheads if the skin is not cleansed properly. While you can get away with not cleansing in the morning- it is important to wash your face before bedtime.
Cleanser Tips for Men
Bar soap, shampoo and shaving cream are not good cleanser choices. They dehydrate the skin and injure the skin barrier.
Choose a cleanser that’s suitable for your Baumann Skin Type. If you have dry skin, use a creamy or milky cleanser. If you have oily skin, choose a cleanser that foams.
If you have acne, choose a cleanser with salicylic acid, glycolic acid, or benzoyl peroxide. You can read more about how to choose a cleanser for acne-prone skin here.
2. Moisturize
The enzymes in the skin that perform protective and reparative functions need water to function properly, so don’t forget to moisturize, especially if you live in a dry climate. Dry skin types have an impaired skin barrier that allows water to evaporate off of the skin causing dehydration.
Moisturizer Tips for Men
Dry skin types need a barrier repair moisturizer such as Zerafite twice a day.
When possible, apply moisturizer to damp skin to seal water into the skin.
Oily types make their own occlusive moisturizer (sebum), so they can skip this step.
3. Use Sunscreen
Men are at a greater risk of developing and dying from skin cancer than women. While there are physical differences between men’s and women’s skin that may account for some of this added risk, sun protection habits play a crucial role in an individual’s risk of skin cancer. According to the American Academy of Dermatology, men are less likely to wear sunscreen on a daily basis than women.
Sunscreen Tips for Men
Avoid avobenzone (Parsol) as an active ingredient in the sunscreens that you use on your face. This sunscreen ingredient causes your eyes to sting, especially when sweat causes SPF to get into the eyes.
Use a tinted sunscreen when you choose a zinc-containing (physical) sunscreen so that the skin will not look as white. Tinted sunscreens can also help to cover any redness on the skin
Use a wet sponge (found in the beauty department at pharmacies) to apply your tinted sunscreen to prevent streaking.
Oily skin types can use a sunscreen instead of a moisturizer.
All skin types should wear an SPF of at least 15 on their face every day. This is the most important way to protect your skin’s health.
Bottom Line
Skincare for men is certainly on the rise, which is great news for anyone looking to start or upgrade their regimen. Once you know your Baumann Skin Type®, you can easily choose the right cleanser, moisturizer, and sunscreen and be well on your way to healthier-looking skin!
For more skincare tips and advice from Dr. Baumann, be sure to follow Baumann Cosmetic on Facebook, Instagram, and YouTube. You can also sign up for our newsletter by visiting www.derm.net, or email info@derm.net.
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